iSad

"Why join the navy if you can be a pirate?"

Steve Jobs

***

"Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it."

Steve Jobs, Fortune, Nov. 9, 1998

***

"Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - which is living with the results of other people's thinking. Don't let the noise of other's opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary."

Steve Jobs

***

"Innovation distinguishes between a leader and a follower."

Steve Jobs

***

"Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?"

Steve Jobs to John Sculley, former Apple CEO

***

"A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets."

Steve Jobs

***

"Quality is more important than quantity. 

One home run is much better than two doubles."

Steve Jobs in Businessweek

***

"That’s not what we think design is. It’s not just what it looks like and feels like. Design is how it works."

Steve Jobs in The New York Times 2003

***

"Being the richest man in the cemetery doesn’t matter to me … Going to bed at night saying we’ve done something wonderful… that’s what matters to me."

Steve Jobs - The Wall Street Journal 1983

***